Where to stay in Florence

Wilson Park Fountain Downtown Florence Alabama Spring Sunny with Two Concrete Benches on either Side

East Florence

4.5/5(18 area reviews)

If you're spending some time in East Florence, Wilson Lake and Tennessee River are top sights worth seeing.

Florence Hotel Deals

The Stricklin Hotel

317 N Court St Florence AL

Book a stay at this business-friendly hotel in Florence. Enjoy free WiFi, free parking, and 2 restaurants. Our guests praise the helpful staff and the clean ...

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Renaissance Shoals Resort and Spa

10 Hightower Place Florence AL

Book a stay at this spa resort in Florence. Enjoy free parking, a full-service spa, and 2 restaurants. Our guests praise the helpful staff in our reviews. Popular ...

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Baymont by Wyndham Florence/Muscle Shoals

115 Ana Drive Florence AL

Book a stay at this business-friendly hotel in Florence. Enjoy free breakfast, free WiFi, and free parking. Our guests praise the helpful staff and the property ...

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See all 407 properties in Florence

Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Popular places to visit

University of North Alabama

Enjoy the collegiate vibe when you visit University of North Alabama, during your travels in Florence. Stroll along the riverfront or experience the area's live music.

North Alabama Medical Center

Though North Alabama Medical Center might be what brings you to town, perhaps you'll have a chance to explore more of Florence while you are here.

Blackberry Trail Golf Course

Enjoy a round of golf in Florence at Blackberry Trail Golf Course. Stroll along the riverfront or experience the area's live music.

Kennedy-Douglass Center for the Arts

You can spend time exploring the galleries in Kennedy-Douglass Center for the Arts during your trip to Florence. Stroll along the riverfront or experience the area's live music.

Shoals Conference Center

Shoals Conference Center is just one of the places to see in Florence, so why not enjoy the other things to explore during your travels? Stroll along the riverfront or experience the area's live music.

McFarland Park

After visiting McFarland Park, make a plan to see the other sights and activities in Florence. While in this family-friendly area, you can savor the top-notch restaurants.