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Scarlet Hotel

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Photo gallery for Scarlet Hotel

A beach with palm trees, people relaxing, and a calm sea. - Scarlet Hotel (Tel Aviv)
A modern living room with leather furniture, a bookshelf, and a red accent wall. - Scarlet Hotel (Tel Aviv)
A cozy seating area with a view of a bar area through a green wall. - Scarlet Hotel (Tel Aviv)
A rooftop pool area with a lounge chair, a table, and an umbrella. - Scarlet Hotel (Tel Aviv)
An indoor patio with a green wall, seating area, and a table. - Scarlet Hotel (Tel Aviv)
Near Gordon Beach, Scarlet Hotel provides a rooftop terrace, a garden, and a library. Free in-room WiFi and a snack bar/deli are available to all guests.

Reviews

8.8 out of 10
Excellent

Popular amenities

  • Free WiFi
  • Air conditioning
  • Housekeeping

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Skip the crowds, keep the savings. AARP members save more after Labor Day. Book by Oct 7, 2026.

Room options

Available filters for rooms
Showing 10 of 10 rooms

View all photos for Economy Double Room

A hotel room with a bed, curtains, a patterned wall, and a nightstand.

Economy Double Room

9.0 out of 10
Wonderful
(6 reviews)
  • City view
  • 12 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 Double Bed
  • Free wired internet

View all photos for Classic Room, 1 Queen Bed

A hotel room with a floral wallpaper, a bed with white linens, green curtains, a desk with a chair, and a small trash bin.

Classic Room, 1 Queen Bed

9.2 out of 10
Wonderful
(10 reviews)
  • City view
  • 15 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed
  • Free wired internet

View all photos for Classic Double Room

A hotel room with a bed, a nightstand, a radio, a potted plant, a chair, and a window with curtains.

Classic Double Room

9.4 out of 10
Exceptional
(3 reviews)
  • City view
  • 16 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed
  • Free wired internet

View all photos for Deluxe Double Room

A bedroom with a bed, a sofa, a small table, a trash bin, and a poster on the wall.

Deluxe Double Room

  • City view
  • 22 sq m
  • 1 bedroom
  • Sleeps 3
  • 1 Queen Bed and 1 Twin Sofa Bed
  • Free wired internet

View all photos for Standard Room

A rooftop terrace with a checkered floor, a white bathtub, two red chairs, a white table, and a glass bottle.

Standard Room

  • City view
  • 50 sq m
  • 1 bedroom
  • Sleeps 4
  • 1 Queen Bed and 1 Large Twin Bed
  • Free wired internet

View all photos for Deluxe Double Room, Balcony

A modern hotel room with a large bed, a desk with a chair, a small table with a lamp, and a wall with a geometric pattern.

Deluxe Double Room, Balcony

  • City view
  • 18 sq m
  • 1 bedroom
  • Sleeps 3
  • 1 Queen Bed and 1 Twin Bed
  • Free wired internet

View all photos for Classic Double Room, Bathtub

A modern hotel room with a large bed, a bathtub, and a window with a view of the outside.

Classic Double Room, Bathtub

  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed
  • Free wired internet

View all photos for Classic Double Room

A neatly made bed with white linens, a green chair, a nightstand with a lamp, and wall art depicting birds and plants.

Classic Double Room

  • 15 sq m
  • Sleeps 2
  • 1 King Bed
  • Free wired internet

View all photos for Classic Double Room With Balcony

A hotel room with a bed, a nightstand, a radio, a potted plant, a chair, and a window with curtains.

Classic Double Room With Balcony

  • 15 sq m
  • Sleeps 2
  • Free wired internet

View all photos for Economy Double Room

A hotel room with a bed, red curtains, and three wall-mounted stars.

Economy Double Room

  • 10 sq m
  • Sleeps 1
  • Free wired internet

About the neighborhood

Located in Old North, a neighborhood in Tel Aviv, Scarlet Hotel is in a shopping district and near the beach. Tel Aviv Marina and Gordon Swimming Pool are worth checking out if an activity is on the agenda, while those looking for area attractions can visit Bauhaus Center Tel Aviv and Tel Aviv Performing Arts Center. Suzanne Dellal Center for Dance and Theatre and Yitzhak Rabin Center are also worth visiting. Visit our Tel Aviv travel guide
Map
17 J.L Gordon St., Tel Aviv, 6343801

What's nearby

  • A beach with a cityscape in the background.
    Gordon Beach
    5 min walk - 0.3 miles
  • A coastal cityscape with a prominent hotel, beach, and urban streets at dusk.
    Frishman Beach
    5 min walk - 0.3 miles
  • A beach with wooden gazebos, a lifeguard tower, and a rocky breakwater.
    Hilton Beach
    8 min walk - 0.5 miles
  • Ben Yehuda Street
    1 min walk - 0.1 miles
  • Ben Gurion House
    3 min walk - 0.2 miles

Getting around

  • Shaul HaMelech Station
    3 min drive
  • Tel Aviv HaShalom Station
    11 min drive
  • Ben Gurion Airport (TLV)
    31 min drive

Restaurants

  • Dizzy Frishdon (דיזי פרישדון)
    4 min walk
  • Boutique Central (בוטיק סנטרל)
    2 min walk
  • Santi
    1 min walk
  • Deborah By Eyal Shani
    1 min walk
  • Keton
    5 min walk

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Property amenities

Internet

  • Available in all rooms: Free WiFi and wired internet
  • Available in some public areas: Free WiFi and wired internet

Parking and transportation

  • No onsite parking available

Food and drink

  • Coffee and tea in common areas
  • Snack bar/deli

Things to do

  • Library

Family friendly

  • In-room refrigerator
  • Snack bar/deli
  • Soundproofed rooms

Conveniences

  • Luggage storage
  • Safe at front desk
  • Virtual front desk

Guest services

  • Concierge services
  • Housekeeping (daily)
  • Tour and ticket assistance

Outdoors

  • Beach towels
  • Garden
  • Rooftop terrace

Accessibility

  • No elevator

More

  • Built in 2017
  • Designated smoking areas

Room amenities

Bedroom

  • Blackout drapes
  • Premium bedding

Bathroom

  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Towels provided

Entertainment

  • 32-inch flat-screen TV with premium cable channels
  • Pay movies

Food and drink

  • Refrigerator

More

  • Air conditioning
  • Desk
  • Heating (climate-controlled)
  • Iron/ironing board
  • Phone
  • Safe
  • Soundproofed rooms

Policies

Check-in

Check-in start time: 3:00 PM; Check-in end time: midnight
Minimum check-in age: 18

Check-out

Check-out before 11:00 AM

Special check-in instructions

There is no front desk at this property
A virtual front desk provides assistance to guests
Information provided by the property may be translated using automated translation tools

Pets

No pets or service animals allowed

Children and extra beds

Children are welcome
Cribs (infant beds) are not available

Property payment types

  • American Express
  • Diners Club
  • Discover
  • Mastercard
  • Visa

Important information

Fees

You'll be asked to pay the following charges at the property. Fees may include applicable taxes:

  • You may be required to pay the following charge at the property: Israel Value-Added Tax (VAT) at 18%. A VAT exemption is available to travelers who present a valid passport and tourist visa showing they are not a resident of Israel.

We have included all charges provided to us by the property.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards and cash
Safety features at this property include a fire extinguisher
This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children; if you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room

We should mention

This property does not have elevators
No pets and no service animals are allowed at this property
Construction is underway at a neighboring building and there may be noise disturbance from the construction work
This property welcomes guests of all sexual orientations and gender identities (LGBTQ+ friendly)

Frequently asked questions

Is Scarlet Hotel pet-friendly?

No, pets are not allowed at this property.

How much is parking?

Scarlet Hotel doesn't offer parking.

What time is check-in at Scarlet Hotel?

Check-in start time: 3:00 PM; Check-in end time: midnight.

What time is check-out at Scarlet Hotel?

Check-out is at 11:00 AM.

Where is Scarlet Hotel located?

Located in Old North, this hotel is within a 10-minute walk of Ben Yehuda Street and Gordon Beach. Frishman Beach and Ben Gurion House are also within 10 minutes.

Can I cancel my reservation for free and receive a full refund?

Yes, this property offers free cancellation on select room rates, because flexibility matters! Please refer to the property cancellation policy on our site for more details about any exclusions or requirements.

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Reviews

Scarlet Hotel Reviews

8.8

Excellent

9.0

Cleanliness

9.2

Location

9.2

Staff & service

8.6

Property conditions & facilities
Rating 10 - Excellent. 190 out of 341 reviews
Rating 8 - Good. 106 out of 341 reviews
Rating 6 - Okay. 24 out of 341 reviews
Rating 4 - Poor. 10 out of 341 reviews
Rating 2 - Terrible. 11 out of 341 reviews

Reviews

Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Excellent location and staff were very friendly and helpful. Rooms were clean and comfortable. Thank you!!
Stayed 13 nights in Jul 2026
Verified review

8/10 Good

Liked: Staff & service
Nice staff, convenient location
Stayed 1 night in Nov 2025
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Excellent staff and service Very attentive The hotel is incredibly located, walkable to a very beautiful beach and close to tons of restaurants, bars and cafes. Highly recommend !!
Stayed 4 nights in Oct 2025
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities
cozy and stylish little hotel, in a prime location to enjoy tel aviv (close to the beach, restaurants and public transportation). Staff is friendly
Stayed 4 nights in Oct 2025
Verified review

8/10 Good

Liked: Cleanliness
Very comfortable for a night
Stayed 1 night in Oct 2025
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Great place with friendly staff. Great location.
Stayed 7 nights in Aug 2023
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities
Excellent customer service by all staff, Bushra, Jeremy, Alice, Mohammad... Made the stay very pleasant and gave us an upgraded room for no extra cost. Reasonably priced for Tel Aviv, good location, very clean . Staff very open to suggestions.
Stayed 3 nights in Oct 2025
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, property conditions & facilities
Clean and comfortable
Stayed 3 nights in Aug 2023
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities
Our room was clean and comfortable, the hotel well situated, and close to the beach, but the best part about our stay at the Scarlet hotel was the welcoming, friendly, helpful and excellent staff that greeted us each day that we were there! Our work in Tel Aviv required us to check-in and check-out for three consecutive weekends and each time we returned we were greeted by staff who always made us feel special. Bushra, Alice, Mohamed and Jeremy were terrific hosts and I can recommend the Scarlet hotel to others with 5 stars ! Thank you for making our stay so great ! We will come back again. Shalom. Carolyn Hedmann, Calgary, Canada
Stayed 2 nights in Nov 2025
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Friendly hotel with nice features

The front desk staff was very good. Very helpful and always with a pleasant greeting. They gave you details on the hotel amenities as they share with their "cousin" hotel. Convenient to bus stop to airport, that runs every hour.
Stayed 7 nights in Sep 2023
Verified review

6/10 Okay

Liked: Cleanliness, property conditions & facilities, room comfort

Quirky clean well priced hotel up a flight or two

This is a quirky little hotel with retro 50s decor, which I adore… it’s only about four blocks from the Gorden Beach, which is my favorite beach so I like the location The price is good in the rooms are comfortable. There are some cons here all of the rooms are upone to three or four flights of stairs. While there is coffee in the lobby… The lady at the front desk said they never have milk that said, how hard would it be to have milk?… Breakfast is not at the site it’s around the corner, and since I was late for a plane, I just went across the street and brought a cappuccino.
Stayed 1 night in Sep 2023
Verified review

10/10 Excellent

Liked: Cleanliness, amenities, property conditions & facilities
Very friendly staff. Comfortable room and wonderful location. Will gladly stay again.
Stayed 2 nights in Nov 2025
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Great Boutique Hotel

friendly staff and wonderful location
Stayed 1 night in Jun 2022
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Awesome place to stay in Tel Aviv
Stayed 8 nights in Aug 2022
Verified review

8/10 Good

Liked: Cleanliness, staff & service, property conditions & facilities
Good location
Stayed 1 night in Sep 2023
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Staff is extra-nice!
Stayed 1 night in Jan 2023
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Wonderful reception staff

The staff in reception were fantastic and could not do enough to help.
Stayed 1 night in Jul 2023
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Lovely staff. Great for a couple or one person.
Stayed 3 nights in Aug 2022
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities
My stay was wonderful — and what made it so is first of all the staff. Couldn’t be friendlier and more helpful — first person I met was Or at the front desk, kindness and desire to help was the best! He took time to ask me about my Israel trip and chat. Jeremy, Bushra and Alice were also very kind. The location is excellent near the beach, near the supermarket on Ben Yehuda and coffee shops on Dizengof. The rate per night was great and the hotel decor is lovely. Highly recommend!
Stayed 6 nights in Nov 2025
Verified review

2/10 Terrible

Disliked: Cleanliness
Hotel is dirty in the public spaces and in the room. Plus a woman was almost murdered the night we stayed there. Management seemed non plussed about the hellish night everyone in the hotel went through. How they missed a room full of men hanging out on the balcony at 10:30 pm when they closed the lobby that night is negligent. This hotel is not clean and not safe.
Stayed 2 nights in Jan 2026
Verified review

4/10 Poor

Disliked: Cleanliness, property conditions & facilities
Loud
Stayed 2 nights in Nov 2025
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Amazing

Amazing place with a nice decoration and a very good service
Stayed 4 nights in Aug 2023
Verified review

8/10 Good

Liked: Cleanliness, staff & service, amenities
Amazing staff! Good location. Confortable beds. Enjoyed the free beer and popcorn.
Stayed 1 night in Oct 2022
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Very cozy place

The stay was good. But the false fire alarm upset people. The manager and employees are very friendly. Also the breakfast is awesome and you will go to the cafeteria in their other collection.
Stayed 2 nights in Feb 2023
Verified review

8/10 Good

Liked: Amenities
Great