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NewCiti Itaim by Charlie

3.5 star property

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Indoor pool - NewCiti Itaim by Charlie (São Paulo)
Premium Studio, 1 Double Bed with Sofa bed | Hypo-allergenic bedding, free WiFi, bed sheets - NewCiti Itaim by Charlie (São Paulo)
Exterior - NewCiti Itaim by Charlie (São Paulo)
Hypo-allergenic bedding, free WiFi, bed sheets - NewCiti Itaim by Charlie (São Paulo)
Basic Studio, 2 Twin Beds | Hypo-allergenic bedding, free WiFi, bed sheets - NewCiti Itaim by Charlie (São Paulo)
Consider a stay at NewCiti Itaim by Charlie and take advantage of laundry facilities, a gym, and a sauna. Guests can connect to free in-room WiFi.

Reviews

8.2 out of 10
Very good

Popular amenities

  • Pool
  • Free WiFi
  • Air conditioning
  • Laundry
  • Gym
  • Parking available

Room options

Available filters for rooms
Showing 5 of 5 rooms

View all photos for Standard Studio, 1 Double Bed

Standard Studio, 1 Double Bed | Hypo-allergenic bedding, free WiFi, bed sheets

Standard Studio, 1 Double Bed

  • 32 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 Double Bed

View all photos for Premium Studio, 1 Double Bed with Sofa bed

Premium Studio, 1 Double Bed with Sofa bed | Hypo-allergenic bedding, free WiFi, bed sheets

Premium Studio, 1 Double Bed with Sofa bed

  • 32 sq m
  • 1 bedroom
  • Sleeps 3
  • 1 Double Bed and 1 Twin Sofa Bed

View all photos for Basic Studio, 2 Twin Beds

Basic Studio, 2 Twin Beds | Hypo-allergenic bedding, free WiFi, bed sheets

Basic Studio, 2 Twin Beds

  • 32 sq m
  • 1 bedroom
  • Sleeps 2
  • 2 Twin Beds

View all photos for Superior Studio, 1 Double Bed

Superior Studio, 1 Double Bed | Hypo-allergenic bedding, free WiFi, bed sheets

Superior Studio, 1 Double Bed

  • 32 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 Double Bed

View all photos for Standard Studio, 2 Twin Beds

Standard Studio, 2 Twin Beds | Hypo-allergenic bedding, free WiFi, bed sheets

Standard Studio, 2 Twin Beds

  • 32 sq m
  • 1 bedroom
  • Sleeps 2
  • 2 Twin Beds

About the neighborhood

Located in Itaim Bibi, a neighborhood in São Paulo, NewCiti Itaim by Charlie is in the entertainment district. Paulista Avenue and Rua Augusta are worth checking out if shopping is on the agenda, while those wishing to experience the area's natural beauty can explore Ibirapuera Park. Looking to enjoy an event or a game? See what's going on at Allianz Parque or MorumBIS. Visit our São Paulo travel guide
View more Apartments in São Paulo
Map
R. Pedroso Alvarenga 543, São Paulo, SP, 04531-011

What's nearby

  • Aerial Shot of Avenue Brigadeiro Faria Lima, Sao Paulo, Brazil
    Brigadeiro Faria Lima Avenue
    11 min walk - 0.6 miles
  • Vista aérea do Itaim Bibi e Parque do Povo em São Paulo, Brasil
    Parque do Povo
    19 min walk - 1.0 mile
  • Aerial view of Ibirapuera in Sao Paulo, Brazil
    Ibirapuera Park
    19 min walk - 1.0 mile
  • Iguatemi Shopping Center
    18 min walk - 1.0 mile
  • JK Iguatemi Shopping Mall
    5 min drive - 2.0 miles

Getting around

  • Sao Paulo Cidade Jardim Station
    4 min drive
  • Oscar Freire Station
    5 min drive
  • São Paulo (CGH-Congonhas)
    23 min drive

Restaurants

  • A Fornada
    3 min walk
  • Panificadora Bienal
    1 min walk
  • Paul's Boutique
    3 min walk
  • Achapa
    2 min walk
  • Gero Itaim
    2 min walk

About this property

NewCiti Itaim by Charlie

An indoor pool, a fitness center, and a sauna are available at this smoke-free apartment building. Additionally, valet parking and laundry facilities are onsite. Each apartment features free WiFi, a sitting area, and a TV. A hair dryer, a shower, and a phone are among the other amenities that guests will find.
NewCiti Itaim by Charlie offers 38 air-conditioned accommodations with hair dryers. Accommodations offer separate sitting areas. Guests can surf the web using the complimentary wireless Internet access (speed: 50+ Mbps). Bathrooms include showers.
Recreational amenities at the apartment include an indoor pool, a sauna, and a fitness center.

Similar properties

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Charlie Itaim
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  • Pool
  • Kitchen
  • Parking included
  • Free WiFi
8.2 out of 10, Very Good, 359 reviews
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Property amenities

Pool/Spa

  • Indoor pool
  • Sauna

Internet

  • Available in the apartment: Free WiFi

Parking and transportation

  • Valet parking on site (BRL 60 per night)

Bedrooms

  • Bedsheets provided
  • Hypo-allergenic bedding

Bathroom

  • 1 private bathroom
  • Hair dryer
  • Shampoo
  • Shower
  • Soap
  • Toilet paper
  • Towels provided

Living spaces

  • Separate sitting area

Entertainment

  • TV

Laundry

  • Laundry facilities

Comfort

  • Air conditioning

Pets

  • Service animals only (pets not allowed)

Suitability/Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Elevator
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible gym
  • Wheelchair-accessible path to elevator
  • Smoking not allowed

Services and conveniences

  • Phone

Location highlights

  • In a business district
  • In an entertainment district

Things to do

  • Gym

Safety features

  • Carbon monoxide detector not reported (host has not indicated whether there is a carbon monoxide detector on the property; consider bringing a portable detector)
  • Smoke detector not reported (host has not indicated whether there is a smoke detector on the property)

General

  • 1 building
  • 17 floors
  • 38 units

Policies

Check-in

Check-in start time: 3:00 PM; Check-in end time: 2:00 AM
Minimum check-in age: 18

Check-out

Check-out before 11:00 AM

Special check-in instructions

There is no front desk at this property
Guests planning to arrive outside of normal check-in hours will receive an email within 24 hours before arrival with check-in instructions and an access code; access will be through a private entrance
To make arrangements for check-in please contact the property at least 24 hours before arrival using the information on the booking confirmation
Prior to arrival, you must complete online registration via a secure link
You will be asked to provide the property with a copy of your government-issued photo ID after booking
Guests are recommended to download the property's whatsapp mobile app before check-in
Information provided by the property may be translated using automated translation tools

Access methods

Access code, private entrance

Pets

Pets not allowed (service animals are welcome, and are exempt from fees)

Children and extra beds

Children are welcome
Rollaway/extra beds are not available
Cribs (infant beds) are not available

Important information

Optional extras

  • Valet parking fee: BRL 60.00 per night

The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
Host has not indicated whether there is a carbon monoxide detector on the property; consider bringing a portable detector with you on the trip
Host has not indicated whether there is a smoke detector on the property
This property is professionally cleaned

We should mention

Parents or a legal guardian traveling with children under 18 years must present the child's birth certificate and an identity card with photo (passport, for example) at the check-in. For international travels to Brazil, if just one of the parents is traveling with the child, she/he must present – in addition to the child's certificate of birth and identity card with photo – a letter authorizing the trip signed by the other parent with a notarial certification of signature. In case the parents or the legal guardian, as applicable, cannot or are unwilling to give this authorization, a judicial authorization is required. People who intend to travel to Brazil with children must consult with the Brazilian consulate before traveling for more information.

Frequently asked questions

Does NewCiti Itaim by Charlie have a pool?

Yes, this property has an indoor pool.

Is NewCiti Itaim by Charlie pet-friendly?

No, only service animals are welcome at the property.

How much is parking?

Valet parking is available for BRL 60.00 per night.

What time is check-in at NewCiti Itaim by Charlie?

Check-in start time: 3:00 PM; Check-in end time: 2:00 AM.

What time is check-out at NewCiti Itaim by Charlie?

Check-out is at 11:00 AM.

Where is NewCiti Itaim by Charlie located?

Located in Itaim Bibi, this apartment building is within 1 mi (2 km) of Brigadeiro Faria Lima Avenue and Ibirapuera Park. Paulista Avenue and Oscar Freire Street are also within 3 mi (5 km). Sao Paulo Cidade Jardim Station is 22 minutes by foot and Fradique Coutinho Station is 28 minutes.

Can I cancel my reservation for free and receive a full refund?

Yes, this property offers free cancellation on select room rates, because flexibility matters! Please refer to the property cancellation policy on our site for more details about any exclusions or requirements.

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Reviews

NewCiti Itaim by Charlie Reviews

8.2

Very Good

8.6

Cleanliness

7.6

Amenities

7.4

Property conditions & facilities
Rating 10 - Excellent. 169 out of 381 reviews
Rating 8 - Good. 122 out of 381 reviews
Rating 6 - Okay. 41 out of 381 reviews
Rating 4 - Poor. 27 out of 381 reviews
Rating 2 - Terrible. 22 out of 381 reviews

Reviews

Verified

8/10 Good

Santiago

Liked: Cleanliness, property conditions & facilities, communication
Location, location, location. Nice place
Stayed 4 nights in Apr 2024
Verified

4/10 Poor

Tania

Liked: Cleanliness
Disliked: Property conditions & facilities
All the apts are old, extremely basic, laundry was impossible to figure it out . Cable TV not working . Not a pleasant stay apart for the location
Stayed 21 nights in Jul 2024
Verified

8/10 Good

Cristina

Liked: Cleanliness, amenities, property conditions & facilities, communication
This was my second time staying at this location. I stayed twice (and will probably stay again) because the building is very close to where I need to be in Sao Paulo, the price is right, and the units have the most important items that I need when I am in Sao Paulo. This is however not a hotel. It doesn't have a front office, you can't ask for extra towels or pillows, there is no one to help you with luggage, etc... which is ok if you know ahead of time this is not a hotel. What I don't like is that all communicatios with "Charlie" are AI assisted and through an app. The check-in process is also through an app and it is not simple. You need to submit documentation before arrival to avoid delays getting into the room.
Stayed 11 nights in Jun 2024
Verified

6/10 Okay

Benjamin

The place was fine but internet was terrible. As in could not use it at all from the room.
Stayed 6 nights in Dec 2025
Verified

10/10 Excellent

Jaime

Liked: Cleanliness, amenities, property conditions & facilities, communication
Nice neighborhood
Stayed 6 nights in Jun 2024
Verified

8/10 Good

Fernando Heil Lutiis Silveira

Liked: Cleanliness, property conditions & facilities
Disliked: Amenities
Aging. Clean. Nice staff. Weird check-in
Stayed 4 nights in May 2025
Verified

10/10 Excellent

Monica

Liked: Cleanliness, amenities, property conditions & facilities, communication
I highly recommend this place. It is in an excellent location with many restaurants, shops, and supermarkets nearby. The communication was clear and the staff was extremely friendly. The apartment was well equipped, clean, and comfortable.
Verified

8/10 Good

Arturo

Liked: Cleanliness, amenities, property conditions & facilities
Great area, the apartment is nice. Kitchen is not equipped enough for being an apartment (ex. no microwave).
Stayed 5 nights in Sep 2023
Verified

2/10 Terrible

Hossein

Disliked: Cleanliness, amenities, property conditions & facilities, communication
I have had the same towel and sheets for a week and they willingly change them if I pay them with a Brazilian credit card that I do not have this is disgusting.
Stayed 5 nights in Sep 2024
Verified

6/10 Okay

Veysel

Liked: Cleanliness, communication
Ok
Stayed 4 nights in Apr 2024
Verified

2/10 Terrible

Matteo

Disliked: Room comfort, communication

Horrible experience, cancelled my room last minute

Horrible, horrible, horrible!!! I received a message at 7:30 pm of the same day of the check-in, communicating they were cancelling my reservation, without any reason. They left me really without a room and a bed to stay in São Paulo and couldn’t find a solution. No any other room available in São Paulo for less than 500 USD per night at that days, and heather EXPEDIA offered me a solution.
Stayed 2 nights in Mar 2025
Verified

4/10 Poor

Marcelo

Liked: Cleanliness, communication
Only had 2 pillows not enough for 2, as any hotel it should have more pillows available. Didn't have an extra blanket, the kitchen very limited no stove only microwave and a very small bar fridge. AC old, very noisy and the bathroom although clean, due for renovation
Verified

8/10 Good

Carlos

Liked: Cleanliness, property conditions & facilities
Disliked: Communication
Excellent option for the price. Location at the heart of the Itaim Bibi, the best place to be in São Paulo. Communication only via WhatsApp is very annoying. No option to speak over the phone with Charlie, who is the property manager. This is the only big negative. Safes at the rooms don't work
Stayed 2 nights in Jul 2022
Verified

4/10 Poor

Cristina

Liked: Cleanliness, property conditions & facilities
Disliked: Amenities, communication
Good accommodations but poor customer service. There is no one on-site who can make changes to the reservation or answer questions about the reservation. Check in is automated via an app, which can be convenient, until you need to talk to someone. Frustrating.
Stayed 3 nights in Jul 2023
Verified

6/10 Okay

Terrence

Check-in was problematic. Firstly, the property sign reads "Residencial Newciti", no mention whatsoever of "Charlie". Secondly, the facial selfie that will consume ten minutes of your time to properly take and send for the online check-in process (that whole thing was quite the ordeal) does not function to get you past the facial recognition lock on the front gate, nor the one on the front door. We were let in by tenants who just happened to be entering. Thirdly, once inside, we told the man at the front desk that we had a reservation with Newciti Itaim by Charlie. He gave us a blank look and explained that only a few units were available as the building was a condo. We repeated that we had a reservation (my wife is Brazilian and I speak Portuguese, so no language issues) with Newciti by Charlie and it finally sank in. We provided him with our passports and then had yet another photo taken which would work with the facial recognition locks. We were also provided with electronic key cards to actuate the door lock for the apartment, which they unceremoniously wiped clean the next morning before we had vacated the apartment.
Stayed 1 night in Oct 2025
Verified

8/10 Good

Sara

I didn't like that they didn't send me the check in instructions like I was expecting. It was complicated for me connecting with my phone when I arrived and check-in instructions weren't there. They promote a swimming pool which is not the case, it's just a small pool. TV wasn't working though I asked for assistance with it.
Verified

8/10 Good

Tun

Liked: Cleanliness, room comfort, communication

A Hidden Gem in Itiam

This has been my home for over 22 years so I seen the changes and where it presently at. Location is excellent, glad to see some of old staff from teenagers to adults like Manuel, missed the old restaurant but super glad the deck is reopen for smokers. If you want to live like a Paulista stay here. Staff is patient for non speaking Portuguese guests such as myself. You get the vibes and feel of Itiam being three easy walkable blocks from the bars restaurants grocery stores etc. My flight got cancelled United Airlines put me up at a 5 star Pullman Hotel- very nice but too corporate and catering to tourist high rollers. It’s all business. If you prefer the tourist route go to Pullman Emiliano etc, it’s simple here at Citi-Flats like how the locals live. Shower pressure strong, refrigerator works, room temp controls good, toilet a little tricky sometimes flush twice. TV normal had to ask Manuel to show me how again. Walls a bit thin hear your neighbors talk or their cellphones ringing- construction repaving the driveway noise but that’s real city life. Cleaning staff always friendly and helpful especially when I get up super late. For 59 USD per night a hard deal price wise to beat. Miss the free breakfast when it was a Ramada but Mr Baker half a block up for eggs and açaí!! For me it’s my home away from home for 22 years.
Stayed 10 nights in Jul 2023
Verified

8/10 Good

Luciano

Local excelente, higiene e atendimento pecam
Stayed 2 nights in Oct 2025
Verified

10/10 Excellent

Ana

Liked: Cleanliness, amenities, communication
Quarto limpo. Apto bem localizado
Stayed 1 night in Jan 2026
Verified

6/10 Okay

Orlando

Liked: Cleanliness
Había mucho ruido del flujo de agua mientras el vecino se bañaba. No había internet y los canales de la TV estaban bloqueados.
Stayed 1 night in Feb 2026
Verified

10/10 Excellent

Marcus

Liked: Cleanliness, amenities, property conditions & facilities, communication
Gostamos de todos os detalhes. Desde a recepção, acomodação, e todos os processos envolvidos.
Stayed 3 nights in Jan 2026
Verified

10/10 Excellent

lucia maria

Liked: Cleanliness, amenities, communication
Quarto limpo e organizado. Equipe atenciosa e de fácil comunicação. Bons itens de comodidade.
Stayed 2 nights in Jan 2026
Verified

10/10 Excellent

luciana

Liked: Cleanliness, amenities, communication
Equipe educada , Manuel sempre agradável . Tive um bom quarto ! Ótimo !
Stayed 3 nights in Jan 2026
Verified

10/10 Excellent

ANDERSON TARTARINI DOS

Liked: Cleanliness, room comfort, communication
Tudo excelente, atendimento, quarto, piscina, academia. Moradores do prédio super simpáticos, nós deram dicas de passeios e locais para comermos.
Stayed 2 nights in Dec 2025
Verified

4/10 Poor

Thiago

Disliked: Cleanliness, room comfort, communication
Ar não gela, quarto com mobília ruim, precisando de melhorias.
Stayed 2 nights in Dec 2025