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Best Western Premier Herald Square

Property class: 3

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Photo gallery for Best Western Premier Herald Square

An outdoor seating area with wicker furniture and a green hedge wall. - Best Western Premier Herald Square (New York)
A modern interior with wooden paneling, a bar area, purple seating, and a red sofa. - Best Western Premier Herald Square (New York)
A hotel entrance with a sign reading "Best Western Premier" and a smaller sign for "Premier Best Western." - Best Western Premier Herald Square (New York)
A hotel room with a large bed, a nightstand with a lamp, and a view of a cityscape through a large window. - Best Western Premier Herald Square (New York)
A reception desk with a modern design, featuring a wooden panel backdrop and a central artwork. - Best Western Premier Herald Square (New York)
A short walk from Empire State Building and Bryant Park, Best Western Premier Herald Square provides a coffee shop/cafe, dry cleaning/laundry services, and a gym. Stay connected with free in-room WiFi, and guests can find other amenities such as a 24-hour business center.

Reviews

8.6 out of 10
Excellent

Popular amenities

  • Air conditioning
  • Gym
  • Breakfast available
  • Business services
  • Laundry

Off-peak, on budget: 30% or more off select hotels in our fall sale

Skip the crowds, keep the savings. AARP members save more after Labor Day. Book by Oct 7, 2026.

Room options

Available filters for rooms
Showing 7 of 7 rooms

View all photos for King Room

A hotel room with a bed, a desk, a chair, a television, and a window with a city view.

King Room

  • Sleeps 2
  • 1 King Bed
  • Free wired internet

View all photos for Standard Room, 1 Queen Bed, Accessible, Non Smoking

A neatly made bed with white linens, a black headboard, and a bedside table with a lamp.

Standard Room, 1 Queen Bed, Accessible, Non Smoking

8.8 out of 10
Excellent
(10 reviews)
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed
  • Free wired internet

Accessible Queen Room

  • Sleeps 2
  • 1 Queen Bed
  • Free wired internet

View all photos for Standard Room, 1 King Bed, Non Smoking

A hotel room with a large bed, a desk, a TV, and a window with a city view.

Standard Room, 1 King Bed, Non Smoking

8.8 out of 10
Excellent
(32 reviews)
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed
  • Free wired internet

View all photos for Standard Room, 2 Double Beds, Non Smoking

A hotel room with two beds, a desk, a chair, a TV, and a window with a city view.

Standard Room, 2 Double Beds, Non Smoking

8.8 out of 10
Excellent
(50 reviews)
  • 1 bedroom
  • Sleeps 4
  • 2 Double Beds
  • Free wired internet

View all photos for Executive Room, 1 King Bed, Non Smoking

A hotel room with a large bed, a view of the city through a window, a patterned headboard, and a framed picture on the wall.

Executive Room, 1 King Bed, Non Smoking

  • 1 bedroom
  • Sleeps 2
  • 1 King Bed
  • Free wired internet

View all photos for Accessible Queen Room

Premium bedding, in-room safe, desk, blackout drapes

Accessible Queen Room

  • Sleeps 2
  • 1 Queen Bed
  • Free wired internet

About the neighborhood

Located in Manhattan, a neighborhood in New York, Best Western Premier Herald Square is in a shopping district and near a metro station. The area's natural beauty can be seen at Bryant Park and Central Park, while Lincoln Center and American Museum of Natural History are popular area attractions. Check out an event or a game at Madison Square Garden, and consider making time for American Dream, a top attraction not to be missed. Visit our New York travel guide
Map
50 W 36th St, New York, NY, 10018

What's nearby

  • A busy urban street with pedestrians, cars, and a large American flag.
    5th Avenue
    2 min walk - 0.1 miles
  • A busy street scene in front of Macy's with people walking and street vendors.
    Macy's
    2 min walk - 0.1 miles
  • A sculpture of a bird on a pedestal surrounded by a flower garden and outdoor seating.
    Herald Square
    2 min walk - 0.1 miles
  • The Empire State Building surrounded by other skyscrapers in New York City.
    Empire State Building
    5 min walk - 0.3 miles
  • Times Square with large billboards and skyscrapers.
    Times Square
    8 min walk - 0.4 miles

Getting around

  • 34 St. Station (Herald Square)
    2 min walk
  • New York W 32nd St. Station
    5 min walk
  • LaGuardia Airport (LGA)
    26 min drive

Restaurants

  • Keens Steakhouse
    1 min walk
  • Monarch Rooftop
    2 min walk
  • Paris Baguette
    2 min walk
  • Roma Pizza & Restaurant
    2 min walk
  • Cho Dang Gol
    3 min walk

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Property amenities

Internet

  • Available in all rooms: Free WiFi and wired internet
  • Available in some public areas: Free WiFi and wired internet

Parking and transportation

  • No onsite parking available

Food and drink

  • Daily full breakfast available 7:00 AM to 11:00 AM for a fee: USD 20 to 45 for adults and USD 20 to 45 for children
  • A coffee shop/cafe
  • Coffee and tea in common areas

Things to do

  • Gym
  • TV in common areas

Family friendly

  • In-room crib
  • Laundry facilities
  • Soundproofed rooms

Conveniences

  • 24-hour front desk
  • ATM
  • Free newspapers in lobby
  • Laundry facilities
  • Luggage storage
  • Safe at front desk
  • Vending machine

Guest services

  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Multilingual staff
  • Tour and ticket assistance

Business services

  • 24-hour business center

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Assistive listening devices
  • Braille/raised signage
  • Elevator
  • Well-lit path to entrance
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible path of travel
  • Wheelchair-accessible path to elevator
  • Wheelchair-accessible public washroom

More

  • 17 floors
  • Smoking not allowed

Room amenities

Bedroom

  • Blackout drapes
  • Free crib
  • Premium bedding

Bathroom

  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Shower
  • Towels provided

Entertainment

  • LED TV with premium cable channels

More

  • Air conditioning
  • Desk
  • Free local calls
  • Iron/ironing board
  • Phone
  • Safe
  • Soundproofed rooms

Policies

Check-in

Check-in start time: 3 PM; Check-in end time: 11:00 AM

Minimum check-in age: 21

Check-out

Check-out before 11 AM

Special check-in instructions

Front desk staff will greet guests on arrival at the property

Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

Pets not allowed (service animals welcome)

Children and extra beds

Children are welcome

Rollaway/extra beds are not available

Free cribs are available on request at the property

Property payment types

Important information

Fees

You'll be asked to pay the following charges at the property. Fees may include applicable taxes:

  • Deposit: USD 200 per accommodation, per stay

We have included all charges provided to us by the property.

Optional extras

  • Fee for full breakfast: approximately USD 20 to 45 for adults, and USD 20 to 45 for children

The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards; cash is not accepted
This property affirms that it follows the cleaning and disinfection practices of We Care Clean (Best Western)

Frequently asked questions

Is Best Western Premier Herald Square pet-friendly?

No, only service animals are welcome at the property.

How much is parking?

This hotel doesn't offer parking.

What time is check-in at Best Western Premier Herald Square?

Check-in start time: 3 PM; Check-in end time: 11:00 AM.

What time is check-out at Best Western Premier Herald Square?

Check-out is at 11 AM.

Where is Best Western Premier Herald Square located?

Located in Manhattan, this hotel is within a 5-minute walk of Herald Square, 5th Avenue, and Empire State Building. Bryant Park and Broadway are also within 10 minutes. 34 St. Station (Herald Square) and 42 St. - Bryant Pk. Station are within a 5-minute walk.

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Reviews

Best Western Premier Herald Square Reviews

8.6

Excellent

8.8

Cleanliness

8.0

Amenities

8.8

Staff & service

8.4

Property conditions & facilities
Rating 10 - Excellent. 557 out of 1002 reviews
Rating 8 - Good. 251 out of 1002 reviews
Rating 6 - Okay. 117 out of 1002 reviews
Rating 4 - Poor. 40 out of 1002 reviews
Rating 2 - Terrible. 37 out of 1002 reviews

Reviews

Verified review

10/10 Excellent

Richard

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Nice hotel, well maintained great location, friendly and helpful staff and, at least at the time, lower cast than nearby hotels of similar category.
Stayed 2 nights in Aug 2026
Verified review

8/10 Good

George

Liked: Cleanliness, staff & service, property conditions & facilities
Excellent location
Stayed 3 nights in Aug 2026
Verified review

10/10 Excellent

Joseph

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Excellent front desk staff!
Stayed 3 nights in Aug 2026
Verified review

8/10 Good

Hope

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great location and nice hotel! Hard to find due to construction outside. Inside it’s a very functional place to stay in manhattan. Its spaces are small including the rooms but it was a great spot to rest!
Stayed 1 night in Jul 2026
Verified review

10/10 Excellent

Wendi

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
This was a wonderful option for us to stay in New York for reasonable prices. It was so clean, comfortable, organized and the staff was very helpful and friendly. I would stay here again!
Stayed 3 nights in Jun 2026
Verified review

10/10 Excellent

Edna

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Clean room and good location
Stayed 3 nights in May 2026
Verified review

8/10 Good

Jack

Liked: Cleanliness, staff & service, property conditions & facilities
Clean room, friendly staff and a decent price and the small gym is useful to just get something in
Stayed 1 night in Jun 2026
Verified review

8/10 Good

Alesa

Liked: Cleanliness, staff & service, amenities
The hotel was super close to Times Square and in walking distance to other attractions. The staff was super nice and very helpful!!!!! Our room was nice, the bathroom ceiling fell in twice but was fixed with urgency!
Stayed 1 night in Jul 2026
Verified review

6/10 Okay

Josephine

Liked: Cleanliness, staff & service, property conditions & facilities
The place is clean. The staff are all okay. But it is good for only one night stay. It is not for a vacation There is no free breakfast, not even a coffee pot in the room no microwave. You have to go out of the hotel for everything you want. The only thing they provide is the room and toiletries.
Stayed 5 nights in Aug 2026
Verified review

10/10 Excellent

Nicole

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Room was exceptionally clean. Staff was kind and helpful. I would definite recommend this hotel.
Stayed 6 nights in May 2026
Verified review

10/10 Excellent

Syed

Liked: Cleanliness, staff & service, property conditions & facilities
Room was clean but no coffee maker. Location was great in herald square . One block from Empire State, macys and 10 mins walk to times square. Also great napoli pizza shop
Stayed 3 nights in Jul 2026
Verified review

10/10 Excellent

David

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Right in the middle of everything! The entire staff was wonderful especially the two young ladies who checked me into the hotel.
Stayed 2 nights in Jun 2026
Verified review

8/10 Good

Jaime

Liked: Cleanliness, staff & service, property conditions & facilities
Lovely room in a super well-situated location in Manhattan! Staff were friendly and accommodating. I highly recommend.
Stayed 1 night in Jun 2026
Verified review

10/10 Excellent

Mariana

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great hotel in a great location for a great price. Definitely recommend!
Stayed 3 nights in Mar 2026
Verified review

10/10 Excellent

Joseph

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
I find the location very convenient, about 15 minutes' walk from Penn Station. This is the 2nd time I have stayed here and the room was clean and quiet and the bathroom well laid out. Checking in was quick and Gahid, who checked me in, was welcoming.
Stayed 1 night in Jun 2026
Verified review

10/10 Excellent

Lisandra

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great location
Stayed 2 nights in Mar 2026
Verified review

10/10 Excellent

Jacqueline

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Small but clean room. The staff was very helpful
Stayed 3 nights in Jun 2026
Verified review

10/10 Excellent

Jason

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The staff was incredibly outgoing and so happy to help. We arrived early and they made sure we were comfortable and able to start our adventures as soon as possible. The facility is extremely nice and well maintained and kept spotless. We can't say enough good things.
Stayed 2 nights in Jun 2026
Verified review

10/10 Excellent

Brandon

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
They were excellent and the staff were friendly.
Stayed 1 night in Apr 2026
Verified review

10/10 Excellent

Faith

Liked: Cleanliness, property conditions & facilities
Disliked: Amenities
Great location and the staff was excellent!
Stayed 2 nights in Dec 2025
Verified review

8/10 Good

Dharshani

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
It's a convenient location close to Penn Station. The hotel charges $5 per bag if you want to leave the bags at the hotel to explore the city either before check in time or after check out time. I find this practice of charging paying guests for keeping the bags for a couple of hours quite distasteful. This policy is also not clearly indicated on the website or the Expedia listing page. Other than that, the room was clean, comfortable, and quiet.
Stayed 2 nights in Aug 2026
Verified review

10/10 Excellent

Declan

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very clean room , great coffee machine, friendly and helpful staff, shout out to Laxmi on front desk for exceptional service
Stayed 1 night in Apr 2026
Verified review

10/10 Excellent

Ria

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Definitely a hotel for tourists. Lovely staff, very polite and courteous. Rooms are cleans and sufficient for vacation and temporary stays.
Stayed 1 night in Mar 2026
Verified review

8/10 Good

Richard

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
This is a clean hotel. There appears to be 5 rooms per floor and renovated within the past 10 years. The wall art makes the room feel bespoke to NYC. The bathroom size is similar to a 1 bedroom apartment in a normal city (there are other ny hotels much smaller) with shower. The room has a new ac unit that is very quiet and works well. The bedding and pillows are clean. To keep economical no fridge or microwave in the room - and only a stool for sitting at a pull-out desk. WiFi is reasonably fast, no complaints. I got a back side room to be more quiet. The sound isolation between rooms not the best.
Stayed 5 nights in Aug 2026
Verified review

10/10 Excellent

Andrew

Liked: Cleanliness, property conditions & facilities
Clean and friendly staff!
Stayed 3 nights in Oct 2025