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New Road Hotel

4.0 star property
British charm awaits at this Tower of London hotel where guests can enjoy happy hour at Mr White's Chophouse, challenge friends to games, or relax in the library

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Photo gallery for New Road Hotel

Warehouse Deluxe | Hypo-allergenic bedding, in-room safe, desk, laptop workspace - New Road Hotel (London)
Breakfast, lunch, dinner and brunch served - New Road Hotel (London)
Loft with Hot Tub and Terrace | Terrace/patio - New Road Hotel (London)
Front of property - New Road Hotel (London)
Yoga - New Road Hotel (London)
New Road Hotel, near the Tower of London, offers a modern retreat with Mr White's Chophouse serving authentic British cuisine. Enjoy a cozy library, arcade/game room, free WiFi, and dry cleaning services. The helpful staff consistently impress visitors.

Reviews

8.6 out of 10
Excellent

Popular amenities

  • Free WiFi
  • Air conditioning
  • Business services
  • Bar

Room options

Available filters for rooms
Showing 8 of 8 rooms

View all photos for Warehouse Double

Warehouse Double | Hypo-allergenic bedding, in-room safe, desk, laptop workspace

Warehouse Double

8.6 out of 10
Excellent
(27 reviews)
  • 14 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 Double Bed
  • Free WiFi

View all photos for Pocket Double

Pocket Double | Hypo-allergenic bedding, in-room safe, desk, laptop workspace

Pocket Double

8.6 out of 10
Excellent
(16 reviews)
  • 13 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 Double Bed
  • Free WiFi

View all photos for Warehouse Deluxe

Warehouse Deluxe | Hypo-allergenic bedding, in-room safe, desk, laptop workspace

Warehouse Deluxe

9.0 out of 10
Wonderful
(6 reviews)
  • 15 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed
  • Free WiFi

View all photos for Loft with Terrace

Loft with Terrace | Hypo-allergenic bedding, in-room safe, desk, laptop workspace

Loft with Terrace

8.0 out of 10
Very good
(2 reviews)
  • City view
  • 14 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 Double Bed
  • Free WiFi

View all photos for Family Room

Family Room | Hypo-allergenic bedding, in-room safe, desk, laptop workspace

Family Room

10.0 out of 10
Exceptional
(1 review)
  • 26 sq m
  • 1 bedroom
  • Sleeps 4
  • 1 Double Bed and 1 Large Twin Bed
  • Free WiFi

View all photos for Warehouse Twin

Warehouse Twin | Hypo-allergenic bedding, in-room safe, desk, laptop workspace

Warehouse Twin

10.0 out of 10
Exceptional
(2 reviews)
  • 16 sq m
  • 1 bedroom
  • Sleeps 2
  • 2 Large Twin Beds
  • Free WiFi

View all photos for Loft with Spa Bath

Loft with Spa Bath | Hypo-allergenic bedding, in-room safe, desk, laptop workspace

Loft with Spa Bath

  • 14 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 Double Bed
  • Free WiFi

View all photos for Loft with Hot Tub and Terrace

Loft with Hot Tub and Terrace | Terrace/patio

Loft with Hot Tub and Terrace

9.0 out of 10
Wonderful
(2 reviews)
  • 16 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 Double Bed
  • Free WiFi

About the neighborhood

Located in Tower Hamlets, a neighborhood in London, New Road Hotel is near the airport and near a metro station. ABBA Arena and The Arena are cultural highlights, and some of the area's notable landmarks include East London Mosque and Tower of London. Looking to enjoy an event or a game? See what's going on at London Stadium or ExCeL Exhibition Centre. Visit our London travel guide
Map
103-107 New Road, London, England, E1 1HJ

What's nearby

  • East London Mosque
    East London Mosque
    6 min walk - 0.4 miles
  • Brick Lane
    Brick Lane
    7 min walk - 0.4 miles
  • Financial District
    Financial District
    10 min walk - 0.6 miles
  • Liverpool Street
    Liverpool Street
    16 min walk - 0.9 miles
  • Tower of London
    Tower of London
    17 min walk - 1.0 mile

Getting around

  • Whitechapel Underground Station
    4 min walk
  • Shadwell Station
    12 min walk
  • London City Airport (LCY)
    23 min drive

Restaurants

  • Greggs
    3 min walk
  • Tayyabs
    1 min walk
  • Ambala
    1 min walk
  • Good Samaritan
    2 min walk
  • BEX COFFEE
    2 min walk

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Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transportation

  • No onsite parking available

Food and drink

  • Cooked-to-order breakfast available for a fee 6:30 AM to 10:00 AM on weekdays and 7:00 AM to 11:00 AM on weekends; GBP 16.95 for adults and GBP 16.95 for children
  • A bar/lounge
  • A coffee shop/cafe
  • A restaurant
  • Coffee and tea in common areas
  • Snack bar/deli

Restaurants on site

  • Cereal Grind Coffee Shop
  • Mr White's Chophouse

Things to do

  • Arcade/game room
  • Bicycle storage
  • Billiards/pool table
  • Library
  • TV in common areas

Family friendly

  • Arcade/game room
  • Snack bar/deli
  • Soundproofed rooms

Conveniences

  • 24-hour front desk
  • Luggage storage
  • Safe at front desk
  • Vending machine

Guest services

  • Change of bedsheets (on request)
  • Change of towels on request
  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Multilingual staff
  • Porter/bellhop
  • Proposal/romance packages
  • Tour and ticket assistance

Business services

  • 2 meeting rooms
  • 431 square feet of conference space
  • Coworking space

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Bathroom emergency pull cord
  • Elevator
  • Grab bar near toilet
  • Low-height counter and sink
  • Raised toilet seat
  • Stair-free path to entrance
  • Well-lit path to entrance
  • Wheelchair accessibility
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible concierge desk
  • Wheelchair-accessible lounge
  • Wheelchair-accessible path to elevator
  • Wheelchair-accessible public washroom
  • Wheelchair-accessible registration desk
  • Wheelchair-accessible restaurant

More

  • At least 80% lighting from LEDs
  • Banquet hall
  • Comprehensive food waste policy
  • Comprehensive recycling policy
  • Double-glazed windows
  • Eco-friendly cleaning products used
  • Locally-owned and organized tours and activities
  • Rooftop garden
  • Smoking not allowed
  • Vegan dining options
  • Vegetarian breakfast available
  • Vegetarian dining options

Room amenities

Bedroom

  • Bedsheets provided
  • Blackout drapes
  • Hypo-allergenic bedding

Bathroom

  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Towels provided

Entertainment

  • 49-inch flat-screen TV with cable channels

Food and drink

  • Champagne service

More

  • Air conditioning
  • Bulk dispensers for toiletries
  • Connecting rooms available
  • Desk
  • Eco-friendly toiletries
  • Electrical adapters
  • Energy-saving switches in guestrooms
  • Iron/ironing board on request
  • Laptop workspace
  • LED lighting
  • Recycling
  • Safe
  • Soundproofed rooms
  • Water-efficient toilets

Policies

Check-in

Check-in start time: 3:00 PM; Check-in end time: anytime
Early check-in subject to availability
Early check-in is available for a fee
Contactless check-in available
Minimum check-in age: 18

Check-out

Check-out before 11 AM
Contactless check-out available
Late check-out subject to availability
A late check-out fee will be charged
Express check-out available

Special check-in instructions

Guests will receive an email within 72 hours before arrival with check-in instructions; front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

Pets not allowed (service animals are welcome, and are exempt from fees)

Children and extra beds

Children are welcome
1 child, up to the age of 2 years, can stay for free if using existing beds when occupying the parent or guardian's room
Rollaway/extra beds are available for GBP 40.0 per night

Property payment types

Important information

Optional extras

  • Fee for cooked-to-order breakfast: approximately GBP 16.95 for adults and GBP 16.95 for children
  • Early check-in is available for a fee (subject to availability)
  • Late check-out is available for a fee (subject to availability)
  • Rollaway bed fee: GBP 40.0 per night

The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards, and mobile payments; cash is not accepted
Mobile payment options include: Google Pay and Apple Pay
Cashless transactions are available
Safety features at this property include a fire extinguisher, a smoke detector, a security system, a first aid kit, and window guards
This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children; if you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room

We should mention

The property has connecting/adjoining rooms, which are subject to availability and can be requested by contacting the property using the number on the booking confirmation
This property welcomes guests of all sexual orientations and gender identities (LGBTQ+ friendly)

Frequently asked questions

Is New Road Hotel pet-friendly?

No, only service animals are welcome at the property.

How much is parking?

This property doesn't offer parking.

What time is check-in at New Road Hotel?

Check-in start time: 3:00 PM; Check-in end time: anytime. A fee applies for early check-in (subject to availability).

What time is check-out at New Road Hotel?

Check-out is at 11 AM. Late check-out is available for a fee (subject to availability).

Where is New Road Hotel located?

This family-friendly London hotel is located near the airport, within a 10-minute walk of East London Mosque and Brick Lane. Tower of London and ABBA Arena are also within 3 mi (5 km). Whitechapel Underground Station and Whitechapel Overground Station are within a 5-minute walk.

Can I cancel my reservation for free and receive a full refund?

Yes, this property offers free cancellation on select room rates, because flexibility matters! Please refer to the property cancellation policy on our site for more details about any exclusions or requirements.

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Reviews

New Road Hotel Reviews

8.6

Excellent

9.0

Cleanliness

7.2

Location

9.0

Staff & service

8.8

Property conditions & facilities
Rating 10 - Excellent. 511 out of 1004 reviews
Rating 8 - Good. 297 out of 1004 reviews
Rating 6 - Okay. 121 out of 1004 reviews
Rating 4 - Poor. 39 out of 1004 reviews
Rating 2 - Terrible. 36 out of 1004 reviews

Reviews

Verified

10/10 Excellent

Emma

Liked: Cleanliness, staff & service, amenities
clean rooms, lovely staff!
Stayed 2 nights in Apr 2026
Verified

8/10 Good

Katie

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
friendly staff and clean room. Perfect for 1 night stay.
Stayed 1 night in Mar 2026
Verified

8/10 Good

michael

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Nice hotel - friendly staff - close to tube
Stayed 2 nights in Feb 2026
Verified

10/10 Excellent

Craig

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very nice, stylish room, clean and comfortable. Very conveniently located - Just a short walk from Whitechapel Tube Station.
Stayed 1 night in Apr 2026
Verified

10/10 Excellent

Russell

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great quirky room with an industrial feel. Large wall to wall bed and a lovely wet room with a good powerful shower. Breakfast was freshly cooked to order and very nice.
Stayed 1 night in Apr 2026
Verified

10/10 Excellent

Amy

Liked: Cleanliness, staff & service, amenities
Clean room, great location, staff very friendly
Stayed 2 nights in Dec 2025
Verified

10/10 Excellent

Laura

Liked: Cleanliness, staff & service, amenities
Room and amenities were superb
View from roof terrace
Stayed 1 night in Dec 2025
Verified

8/10 Good

Tracey

Liked: Cleanliness, staff & service, amenities
Clean room , friendly reception staff
Stayed 2 nights in Dec 2025
Verified

8/10 Good

Kathryn

Liked: Cleanliness, staff & service, amenities
The reception staff were incredibly welcoming, friendly and helpful. The restaurant was a pleasant environment for meals.
Stayed 1 night in Jan 2026
Verified

6/10 Okay

Erika

Liked: Cleanliness, property conditions & facilities
Disliked: Staff & service
Clean room and we liked the play room. It was a hassle to go to another area to iron clothes. Didn’t really like the area. Staff was not courteous.
Stayed 4 nights in Apr 2026
Verified

8/10 Good

Aaron

Liked: Cleanliness, staff & service, amenities
Room spotless and staff really friendly, breakfast was good but suggest you go early. Street noise is quite bad but obviously not alot hotel can do
Stayed 1 night in Feb 2026
Verified

10/10 Excellent

Ian

Liked: Cleanliness, staff & service, amenities
Very cool hotel for the price, very conveniently located for Shoreditch and Brick Lane, and so close to the Elizabeth Line that it’s a great jumping off point for all of London. Very friendly and helpful staff too, will definitely stay again.
Stayed 1 night in Nov 2025
Verified

8/10 Good

Clive

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Did not have breakfast but menu looked good
Stayed 2 nights in Jan 2026
Verified

8/10 Good

SYED

Liked: Cleanliness, staff & service
Room was really nice & staff were friendly. However, would have given 5 stars, but for a few small amenties that were lacking.
Stayed 2 nights in Jan 2026
Verified

10/10 Excellent

Darren

Liked: Cleanliness, staff & service, amenities
Couldn't fault my stay, room was perfect for what I wanted. Nice big TV to watch the snooker and shower was powerful. Room was clean and tidy.
Stayed 1 night in Jan 2026
Verified

10/10 Excellent

Colin

Liked: Cleanliness, staff & service, amenities
Friendly staff helping to sort an issue we had.
Stayed 1 night in Jan 2026
Verified

8/10 Good

Gorete

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Enjoyed the stay and the staff were great.
Stayed 2 nights in Jun 2025
Verified

10/10 Excellent

Alexandra

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
We had a wonderful stay! The breakfast was good, the location is convenient for the tube and the hotel itself was clean and quiet. Definitely recommend!
Stayed 6 nights in Sep 2025
Verified

8/10 Good

Tanya

Liked: Cleanliness, staff & service, property conditions & facilities
The hotel was lovely, we loved the quirky warehouse style! The food was really good and the staff were super friendly and helpful. Nice room, but not sound proof so bring ear plugs if noise from the busy street bothers you.
Stayed 1 night in Oct 2025
Verified

8/10 Good

Christina

Liked: Cleanliness, amenities, property conditions & facilities
Good stay, would go again. Easy access to Elizabeth line but there's not much else in the immediate area in terms of restaurants and bars. So it's a good job the hotel restaurant and bar is great! Had a lovely meal although it was on the pricey side, nice cocktails too. Room was small but comfy, very clean and nice bathroom and products. Would have been good if there were hot drinks and water in the room, you have to go into a separate room down the hallway for hot drinks, and there's no milk. Water is £1.50. Other than that, it's a nice hotel and would stay again.
Stayed 1 night in Feb 2026
Verified

10/10 Excellent

Derek

Liked: Cleanliness, staff & service, amenities
I stayed in a Warehouse X room. Was a beaufiful modern hotel. Room was clean and bed was huge and comfortable. Lovely shower and toiletries. The blackbout blinds worked well and room was quiet. Would definitely return when in Lonfdon.
Stayed 3 nights in Dec 2025
Verified

10/10 Excellent

Cornelis

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Nice rooms, good (and free/cheap) amenities, kind staff, nice breakfast
Stayed 1 night in Jun 2025
Verified

8/10 Good

Sarah

Liked: Cleanliness, property conditions & facilities
Disliked: Room comfort
Room was fine, balcony area a bit sad and type of material on outdoor seating made them unusable in winter months as always wet. Heating broken so several portable fans/heaters provided. Not the best way to be warm! Restaurant was very good, luggage store easy to use, staff generally helpful.
Stayed 2 nights in Jan 2026
Verified

10/10 Excellent

Andy

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Lovely hotel would go back

Lovely hotel, warm, cosy, clean and all you would expect. Staff were helpful, breakfast was fabulous and the drinks were not extortionate. Recommended
Stayed 2 nights in Sep 2025
Verified

10/10 Excellent

Rachel

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Amazing! Great service. A********
Stayed 1 night in Nov 2025