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Premier Inn West Bromwich Town Centre - New Square

3.0 star property

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Photo gallery for Premier Inn West Bromwich Town Centre - New Square

A hotel room with a large bed, a desk, a sofa, and a TV. - Premier Inn West Bromwich Town Centre - New Square (West Bromwich)
A hotel room with two beds, a desk, a television, and a window with curtains. - Premier Inn West Bromwich Town Centre - New Square (West Bromwich)
A modern bathroom with two sinks, a bathtub, and a shower. - Premier Inn West Bromwich Town Centre - New Square (West Bromwich)
A modern bathroom with a bathtub, toilet, and sink. - Premier Inn West Bromwich Town Centre - New Square (West Bromwich)
A hotel room with a large bed, a smaller bed, a desk, a TV, and a window with curtains. - Premier Inn West Bromwich Town Centre - New Square (West Bromwich)
Near Broad Street, Premier Inn West Bromwich Town Centre - New Square provides everything you need. Stay connected with free WiFi in public areas.

Reviews

7.6 out of 10
Good

Popular amenities

  • Parking included
  • Breakfast available
  • 24/7 front desk

Room options

Available filters for rooms
Showing 4 of 4 rooms

View all photos for Standard Double Room

A hotel room with a large bed, a desk, a sofa, and a TV.

Standard Double Room

  • 21 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 Double Bed

View all photos for Family Quadruple Room

A hotel room with two beds, a desk, a television, and a window with curtains.

Family Quadruple Room

  • 21 sq m
  • 1 bedroom
  • Sleeps 4
  • 1 Double Bed and 2 Twin Beds

View all photos for Family Triple Room

A hotel room with a large bed, a smaller bed, a desk, a TV, and a window with curtains.

Family Triple Room

  • 21 sq m
  • 1 bedroom
  • Sleeps 3
  • 1 Double Bed and 1 Twin Bed

View all photos for Standard Double Room, Accessible Bathtub

A hotel room with a large bed, a chair, and a nightstand.

Standard Double Room, Accessible Bathtub

  • 21 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 Double Bed

About the neighborhood

West Bromwich is home to Premier Inn West Bromwich Town Centre - New Square. Broad Street and Bullring & Grand Central are worth checking out if shopping is on the agenda, while those wishing to experience the area's popular attractions can visit Cadbury World. Looking to enjoy an event or a game? See what's going on at Utilita Arena Birmingham or Villa Park. Visit our West Bromwich travel guide
Map
Congregation Way, West Bromwich, England, B70 7PR

What's nearby

  • Sandwell Valley Country Park
    Sandwell Valley Country Park
    14 min walk - 0.8 miles
  • The Hawthorns
    The Hawthorns
    7 min drive - 1.9 miles
  • The Billiard Hall
    12 min walk - 0.7 miles
  • West Bromwich Leisure Centre
    15 min walk - 0.8 miles
  • Bethel Convention Centre
    5 min drive - 1.3 miles

Getting around

  • Smethwick Galton Bridge Station
    4 min drive
  • West Bromwich Central Tram Stop
    11 min walk
  • Birmingham Airport (BHX)
    40 min drive

Restaurants

  • Horse & Jockey West Bromwich
    6 min walk
  • Tesco Café
    3 min walk
  • The Interceptor
    6 min walk
  • The Crown & Cushion
    6 min walk
  • Ye Olde Wine Shoppe
    11 min walk

About this property

Premier Inn West Bromwich Town Centre - New Square

Hotel near Broad Street
Premier Inn West Bromwich Town Centre - New Square provides everything you need. Stay connected with free WiFi in public areas.
You'll also find perks like:
  • Free self parking
  • Buffet breakfast (surcharge), express check-out, and luggage storage
  • A 24-hour front desk, an elevator, and smoke-free premises

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Property amenities

Internet

  • Available in all rooms: Internet access
  • Available in some public areas: Free WiFi

Parking and transportation

  • Free self parking on site
  • Limited onsite self parking
  • Wheelchair-accessible parking available

Food and drink

  • Buffet breakfast available for a fee: GBP 10.99 per person

Conveniences

  • 24-hour front desk
  • Luggage storage

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Elevator
  • Front entrance ramp
  • Handrails in hallways
  • Handrails in stairways
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible lounge
  • Wheelchair-accessible parking
  • Wheelchair-accessible path to elevator
  • Wheelchair-accessible public washroom
  • Wheelchair-accessible registration desk
  • Wheelchair-accessible restaurant

More

  • 5 floors
  • Built in 2019
  • Smoking not allowed

Policies

Check-in

Check-in start time: 3:00 PM; Check-in end time: 12:00 AM
Minimum check-in age: 16

Check-out

Check-out before 12:00 PM
Express check-out available

Special check-in instructions

Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

Pets not allowed

Children and extra beds

Children are welcome

Property payment types

Important information

Optional extras

  • Fee for buffet breakfast: approximately GBP 10.99 per person

The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards
Mobile payment options include: Google Pay and Apple Pay

We should mention

This property welcomes guests of all sexual orientations and gender identities (LGBTQ+ friendly)

Frequently asked questions

Is Premier Inn West Bromwich Town Centre - New Square pet-friendly?

No, pets are not allowed at this property.

How much is parking?

Self parking is free at this property.

What time is check-in at Premier Inn West Bromwich Town Centre - New Square?

Check-in start time: 3:00 PM; Check-in end time: 12:00 AM.

What time is check-out at Premier Inn West Bromwich Town Centre - New Square?

Check-out is at 12:00 PM.

Where is Premier Inn West Bromwich Town Centre - New Square located?

Situated in West Bromwich, this hotel is within 2 mi (3 km) of Sandwell Valley Country Park, Bethel Convention Centre, and The Hawthorns. Shri Venkateswara Temple is 2.6 mi (4.2 km) away. West Bromwich Central Tram Stop is 11 minutes by foot and Lodge Road Station is 12 minutes.

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Reviews

Premier Inn West Bromwich Town Centre - New Square Reviews

7.6

Good

9.0

Cleanliness

8.8

Amenities

8.8

Staff & service

6.0

Property conditions & facilities
Rating 10 - Excellent. 2 out of 5 reviews
Rating 8 - Good. 1 out of 5 reviews
Rating 6 - Okay. 1 out of 5 reviews
Rating 4 - Poor. 1 out of 5 reviews
Rating 2 - Terrible. 0 out of 5 reviews

Reviews

Verified

10/10 Excellent

Rajinder

Liked: Cleanliness
Lovely staff very helpful
Stayed 2 nights in Mar 2026
Verified

10/10 Excellent

Ditte

Liked: Cleanliness, staff & service, amenities
Rent rum, alla bas-bekvämligheter man behöver.
Stayed 2 nights in Nov 2025
Verified

8/10 Good

Jan

Liked: Cleanliness, amenities
Rummet väldigt bra, restaurangdelen uppskattad av medlemmar i gruppen.. bra hjälp med bagaget men minus för omständlig personal vid själva incheckningen..
Stayed 1 night in Nov 2025
Verified

4/10 Poor

Eric

Stayed 2 nights in Jan 2026