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Imagine Beach Road

3.5 star property
City living reaches new heights with convenient tour assistance and prime location near major attractions - the perfect urban base for explorers

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Photo gallery for Imagine Beach Road

Exterior - Imagine Beach Road (Auckland)
Minibar, in-room safe, laptop workspace, blackout drapes - Imagine Beach Road (Auckland)
Reception - Imagine Beach Road (Auckland)
Lobby sitting area - Imagine Beach Road (Auckland)
Reception - Imagine Beach Road (Auckland)
Beach Road sits near the University of Auckland, offering dry cleaning services and in-room WiFi for travelers. Guests can access a nearby indoor pool or play on the outdoor tennis court. The central location and helpful staff consistently earn praise from previous visitors.

Reviews

9.4 out of 10
Exceptional

Popular amenities

  • Air conditioning
  • Laundry

Room options

Available filters for rooms
Showing 9 of 9 rooms

View all photos for Studio

Minibar, in-room safe, laptop workspace, blackout drapes

Studio

9.6 out of 10
Exceptional
(220 reviews)
  • 25 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed
  • Free WiFi

View all photos for Executive Studio

Minibar, in-room safe, laptop workspace, blackout drapes

Executive Studio

9.6 out of 10
Exceptional
(52 reviews)
  • 28 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed
  • Free WiFi

View all photos for Interconnecting Studio

Interconnecting Studio | Minibar, in-room safe, laptop workspace, blackout drapes

Interconnecting Studio

9.0 out of 10
Wonderful
(2 reviews)
  • 50 sq m
  • Sleeps 4
  • 2 Queen Beds
  • Free WiFi

View all photos for Interconnecting Executive Studio

Minibar, in-room safe, laptop workspace, blackout drapes

Interconnecting Executive Studio

  • 53 sq m
  • Sleeps 4
  • 2 Queen Beds
  • Free WiFi

View all photos for Executive Studio

Minibar, in-room safe, laptop workspace, blackout drapes

Executive Studio

  • Sleeps 2
  • Free WiFi

View all photos for Studio

Minibar, in-room safe, laptop workspace, blackout drapes

Studio

  • Sleeps 2
  • Free WiFi

View all photos for Studio - Unserviced

Minibar, in-room safe, laptop workspace, blackout drapes

Studio - Unserviced

  • Sleeps 2
  • 1 Queen Bed
  • Free WiFi

View all photos for Executive Studio - Unserviced

Minibar, in-room safe, laptop workspace, blackout drapes

Executive Studio - Unserviced

10.0 out of 10
Exceptional
(1 review)
  • Sleeps 2
  • 1 Queen Bed
  • Free WiFi

View all photos for Interconnecting Studio Executive

Minibar, in-room safe, laptop workspace, blackout drapes

Interconnecting Studio Executive

  • Sleeps 4
  • Free WiFi

About the neighborhood

Near a metro station, Imagine Beach Road is in Auckland Central Business District, a walkable area in Auckland with good shopping. Queens Wharf and Auckland Ferry Terminal are worth checking out if an activity is on the agenda, while those wishing to experience the area's natural beauty can explore Mount Eden. Check out an event or a game at Spark Arena, and consider making time for Auckland Zoo, a top attraction not to be missed. Guests love the hotel's central location. Visit our Auckland travel guide
Map
31 Beach Rd, Auckland, Auckland, 1010

What's nearby

  • Clock tower at the University of Auckland, New Zealand
    University of Auckland
    2 min walk - 0.1 miles
  • Queens Wharf
    Queens Wharf
    8 min walk - 0.5 miles
  • Sky Tower
    Sky Tower
    13 min walk - 0.7 miles
  • SkyCity Casino
    SkyCity Casino
    13 min walk - 0.7 miles
  • Spark Arena
    5 min walk - 0.3 miles

Getting around

  • Auckland Britomart Station
    6 min walk
  • The Strand Station
    13 min walk
  • Auckland Intl. Airport (AKL)
    27 min drive

Restaurants

  • Amano
    4 min walk
  • Slattery & Sons
    4 min walk
  • Espresso Workshop
    4 min walk
  • Brew on Quay
    4 min walk
  • Mexico
    3 min walk

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Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transportation

  • No onsite parking available

Family friendly

  • In-room refrigerator
  • Soundproofed rooms

Conveniences

  • Limited-hour front desk
  • Luggage storage
  • Safe at front desk

Guest services

  • Concierge services
  • Dry cleaning/laundry service
  • Tour and ticket assistance

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Braille/raised signage
  • Elevator
  • Handrails in stairways
  • Lever door handles
  • Low-height electrical outlets in bathroom
  • Stair-free path to entrance
  • Visual fire alarm
  • Well-lit path to entrance
  • Wheelchair accessibility
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible bathroom vanity
  • Wheelchair-accessible concierge desk
  • Wheelchair-accessible path of travel
  • Wheelchair-accessible path to elevator
  • Wheelchair-accessible public washroom
  • Wheelchair-accessible registration desk

More

  • Built in 2021
  • Smoking not allowed

Room amenities

Bedroom

  • Bedsheets provided
  • Blackout drapes

Bathroom

  • Hair dryer
  • Shampoo
  • Shower
  • Soap
  • Toilet paper
  • Towels provided

Entertainment

  • 44-inch smart TV with premium digital channels

Food and drink

  • Coffee/tea maker
  • Electric kettle
  • Minibar
  • Refrigerator
  • Tea bags/instant coffee

More

  • Air conditioning
  • Connecting rooms available
  • Free local calls
  • Heating
  • Iron/ironing board
  • Laptop workspace
  • Phone
  • Safe
  • Soundproofed rooms

Policies

Check-in

Check-in start time: 2:00 PM; Check-in end time: 11:00 PM
Minimum check-in age: 18

Check-out

Check-out before 10:00 AM
Contactless check-out available

Special check-in instructions

The property charges 1.5 percent for credit card payments
The front desk is open daily from 7:00 AM - 11:00 PM
Front desk staffed during limited hours
Information provided by the property may be translated using automated translation tools

Access methods

Front desk (limited hours)

Pets

Pets not allowed (service animals are welcome, and are exempt from fees)

Children and extra beds

Children are welcome
1 child, up to the age of 12 years, can stay for free if using existing beds when occupying the parent or guardian's room
Rollaway/extra beds are not available
Cribs (infant beds) are not available

Property payment types

Important information

Fees

You'll be asked to pay the following charges at the property. Fees may include applicable taxes:

  • A damage deposit of NZD 150 will be collected before check-in.

We have included all charges provided to us by the property.

Optional extras

  • Credit card charges are subject to a surcharge of 1.5 percent

The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards and cash
This property reserves the right to pre-authorize the guest's credit card prior to arrival.
Cashless transactions are available
Safety features at this property include a smoke detector

We should mention

The property has connecting/adjoining rooms, which are subject to availability and can be requested by contacting the property using the number on the booking confirmation

National rating

Property class, provided by our rating system, is based on property type, amenities, and services.

Frequently asked questions

Is Imagine Beach Road pet-friendly?

No, only service animals are welcome at the property.

How much is parking?

This hotel doesn't offer parking.

What time is check-in at Imagine Beach Road?

Check-in start time: 2:00 PM; Check-in end time: 11:00 PM.

What time is check-out at Imagine Beach Road?

Check-out is at 10:00 AM.

Where is Imagine Beach Road located?

Located in Auckland Central Business District, this hotel is within a 10-minute walk of University of Auckland, Spark Arena, and Commercial Bay. Auckland Ferry Terminal and Sky Tower are also within 1 mi (2 km). The Strand Station is 13 minutes by foot and Gaunt Street Tram Stop is 20 minutes.

Can I cancel my reservation for free and receive a full refund?

Yes, this property offers free cancellation on select room rates, because flexibility matters! Please refer to the property cancellation policy on our site for more details about any exclusions or requirements.

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Reviews

Imagine Beach Road Reviews

9.4

Exceptional

9.6

Cleanliness

8.8

Amenities

9.4

Staff & service

9.4

Property conditions & facilities
Rating 10 - Excellent. 728 out of 1006 reviews
Rating 8 - Good. 210 out of 1006 reviews
Rating 6 - Okay. 39 out of 1006 reviews
Rating 4 - Poor. 15 out of 1006 reviews
Rating 2 - Terrible. 14 out of 1006 reviews

Reviews

Verified

10/10 Excellent

Murray

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
the room was excellent - brilliant value for money - great downtown location too
Stayed 1 night in May 2026
Verified

10/10 Excellent

Hilary

Liked: Cleanliness, staff & service, property conditions & facilities
Easy to walk everywhere Nice clean modern rooms with fridge microwave and kettle I really enjoyed my stay
Stayed 5 nights in Mar 2026
Verified

10/10 Excellent

Gregory

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Good basics! Clean room. Good staff. Very professional. Nice downtown location minutes from all the major attractions.
Stayed 5 nights in May 2026
Verified

10/10 Excellent

Sarah

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Beautiful room, friendly staff and great amenities.
Stayed 1 night in Mar 2026
Verified

10/10 Excellent

Oliver

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Perfect location, modern, clean, large bathroom, good air con, nothing to fault
Stayed 3 nights in Jan 2026
Verified

10/10 Excellent

Charles

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The hotel was very convenient for everything. The harbor was very close and there were many restaurants and shops within close walking distance.
Stayed 2 nights in Mar 2026
Verified

10/10 Excellent

Mary

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great location and friendly staff. Well priced hotel. Nice beds!
Stayed 4 nights in Mar 2026
Verified

10/10 Excellent

Duncan

Liked: Cleanliness, amenities, property conditions & facilities
Great room and great location
Stayed 4 nights in Feb 2026
Verified

10/10 Excellent

joan

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Lots of shops nearby
Stayed 2 nights in Apr 2026
Verified

10/10 Excellent

Nick

Liked: Cleanliness, staff & service, amenities
Clean room Friendly staff Great location ⭐️⭐️⭐️⭐️⭐️
Stayed 3 nights in Feb 2026
Verified

10/10 Excellent

Aidan

Liked: Cleanliness, property conditions & facilities
Friendly staff, clean room
Stayed 2 nights in Feb 2026
Verified

8/10 Good

Craig

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great location for us, nice sized room. Very nice bathroom, only issue for us was the air con unit was a little noisy at night
Stayed 1 night in Mar 2026
Verified

10/10 Excellent

Patricia

Liked: Cleanliness, staff & service, property conditions & facilities
Conveniently located
Stayed 2 nights in Feb 2026
Verified

10/10 Excellent

Aaron

Liked: Cleanliness, staff & service, property conditions & facilities
Very large room
Stayed 2 nights in Apr 2026
Verified

10/10 Excellent

Helen

Liked: Cleanliness, staff & service, property conditions & facilities
Lovely large room and bathroom, convenient location and comfortable bed.
Stayed 2 nights in Dec 2025
Verified

10/10 Excellent

Natalie

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The room was nice and clean. I loved the location as we went to a concert at Spark Arena which was across road. Just a short walk to the Britomart Market on Saturday morning which was lovely to do. We also walked around the corner to parnell which i loved. Will definitely stay at Imagine Beach Road again.
Stayed 2 nights in Mar 2026
Verified

10/10 Excellent

Priya

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Clean and spacious room. Very clean and modern bathroom Right in the CBD perfect location
Stayed 2 nights in Mar 2026
Verified

8/10 Good

Zachary

Liked: Cleanliness, staff & service, property conditions & facilities
Basic hotel, no kitchenette, no in room or building laundry (not clear in listing). Clean, affordable, good location, no complaints, just an entry level hotel
Stayed 5 nights in Mar 2026
Verified

10/10 Excellent

Yolanda

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Almost at the centre of downtown. Very accessible. Walking distance to shops and major attractions or the meeting point for major tours.
Stayed 5 nights in Mar 2026
Verified

8/10 Good

Anna

Liked: Cleanliness, property conditions & facilities
Friendly staff. Clean room. Good location near downtown
Stayed 4 nights in Feb 2026
Verified

8/10 Good

Brenda

Liked: Cleanliness
Convenient location so close to the city. We easily walked to Britomart and Queen St. Rooms were a good size with modern furnishings. Hotel staff very efficient and helpful at check-in. Great value for money hotel.
Stayed 1 night in Jan 2026
Verified

10/10 Excellent

Brian

Liked: Cleanliness, amenities, property conditions & facilities
The room was perfect, the staff were helpful and the location was great, easy to get to main attractions and plenty of food options nearby.
Stayed 2 nights in Nov 2025
Verified

10/10 Excellent

Lauren

Liked: Cleanliness, amenities, property conditions & facilities
Room was clean and bed was comfortable. We had decent views of the harbour. Parking was close by and staff were helpful. Would definitely stay again.
Stayed 2 nights in Jan 2026
Verified

10/10 Excellent

Paige

Liked: Cleanliness, amenities, property conditions & facilities
We stay at this hotel Everytime we visit Auckland. Excellent location, affordable, clean, and the staff are always friendly. We will definitely continue to stay here! Only downside is no onsite parking, however there are many convenient parking buildings nearby that you can pre book for a fairly affordable rate.
Stayed 1 night in Feb 2026
Verified

10/10 Excellent

Antony

Liked: Cleanliness, amenities, property conditions & facilities
Very good hotel that flies under the radar we thought. Can walk easily to everywhere in the city, staff are efficient. No hassles at all. We got an upgraded room also.
Stayed 2 nights in Nov 2025